Client: Kai Fong Tour

Project Description: "Kai Fong Tour - Community Education Program" is a brand under the social enterprise "Kai Fong Tour" that provides community education course services.

Solutions: In order to retain the brand essence of the parent company, the logo of the community education project is the square logo of "Neighborhood Leading the Way" As a prototype, in addition to retaining the elements of connecting communities and groups of people, it also adds the core theme of the educational plan to bring inspiration and learning to students; accompany students to grow; lead students into the community; experience the recovery of interaction and collaboration.

In terms of color, the yellow that leads the way is used to represent "inspiration"; skin color represents a collaboration between people; orange represents vitality and humane community streets; and green represents innovation and growth.

客戶:街坊帶路

企劃簡介:「街坊帶路 - 社區教育計劃」,為社企「街坊帶路」旗下,提供社區教育課程服務的屬下品牌。
方案:為保留母公司的品牌神髓,社區教育計劃的logo以「街坊帶路」的四方logo為原型,除了保留連結社區、人羣的元素外,更加入教育計劃的核心主旨,為學生帶來啟發和學習;陪伴學生成長;帶領學生走進社區;親身體驗互動協作恢。
顏色方面沿用了街坊帶路的黃色來代表「啟發」;膚色代表人與人之間的協作;橙色代表活力、有人情味的社區街道;另外增加了綠色代表創新、成長。

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